ABOUT THE PROJECT

The Everywhere Rewards program is a Gaggle initiative allowing shoppers to earn redeemable rewards just by shopping at their favourite local business.

THE RESULT

The brand development for the Everywhere Rewards program focused on simplicity and readability. Everyone likes to get a present and by using Everywhere Rewards shoppers to earn rewards that are redeemable for real-world products, the new brand that I created reflects this by turning the from rewards into a present.

The brand is clear and simple and the \'w\' can be used in isolation or as part of the overall brand.